Insights
Evidence, practical frameworks and perspectives on sensing change, making faster commercial decisions, building growth capability and using AI responsibly.
A strong external anchor for the idea that sustained growth comes from an integrated system of capabilities, assets and management routines rather than isolated initiatives.
McKinsey argues that AI is changing how growth is created and scaled, and that leaders need to redesign commercial decision-making rather than simply deploy more technology.
McKinsey finds that the organisations creating more value from AI are redesigning workflows and operating models rather than simply accelerating existing activities.
McKinsey's research argues that strategy only creates value when the organisation is deliberately designed for clarity, speed, skills and commitment in volatile conditions.
Rita McGrath challenges the assumption that competitive advantage is always durable and argues for organisations that can repeatedly create, exploit and move on from advantages as conditions change.
David Teece's influential framework explains how firms sense opportunities and threats, seize them and reconfigure resources as environments change.
